Customizing Events With AI – A Tech With Heart Interview With Susan Frew

Customizing Events With AI – A Tech With Heart Interview With Susan Frew

Jul 9, 2024Business Growth, Events, Marketing, News, relationship marketing, Small Business, tech with heart, Technology for Business, TWH Show

Creating Memorable Events with AI: Insights from Michelle Calloway and Susan Frew

Staying competitive and relevant as a small business owner or event planner requires embracing new technologies. On the latest episode of the "Tech With Heart" show, host Michelle Calloway dives into the transformative power of AI in event customization with America's AI for Small Biz Expert, Susan Frew.

The Power of AI in Event Customization

AI is the buzzword of the year, and its potential in customizing events is phenomenal. Susan Frew, a keynote speaker and AI expert, shares her insights on using AI to create unforgettable events. From pre-event surveys to customized books, AI can make every attendee feel special and valued.

Practical Applications of AI in Events

Pre-Event Surveys: Utilize AI tools like ChatGPT or Perplexity to create detailed pre-event surveys. This helps in understanding the audience's needs and tailor-making the event experience.

Customized Books: Using platforms like Draft2Digital, speakers can create customized books specific to their audience. This not only adds a personal touch but also serves as a valuable keepsake.

Automated Email Responses: AI can help manage email overload by generating responses to lengthy emails, freeing up time for more critical tasks.

AI Avatars and Answering Services: Though still evolving, AI avatars and answering services like Zyra Talk can handle routine inquiries, allowing event planners to focus on more strategic aspects.

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Steps to Implement AI in Your Events

Identify Pain Points: Start by using AI for tasks that are overwhelming, like managing emails or creating surveys.

Utilize AI Tools: Explore tools like ChatGPT for content creation, Draft2Digital for book customization, and AI answering services for managing customer interactions.

Continuous Learning: Stay updated with AI advancements. Attend workshops, listen to podcasts, and join AI-focused groups to keep learning and growing.

Overcoming Challenges With AI in Customer Service

While AI offers numerous benefits, it comes with its challenges. For instance, AI avatars and answering services may initially be glitchy. However, continuous refinement and feedback can significantly improve their performance.

The Future of AI in Events

The possibilities with AI are as vast as your imagination. From creating financial navigators for specific industries to developing custom GPTs for event audiences, AI can transform how events are planned and executed.

“Use AI to deliver magic for your audience.” – Susan Frew

By automating routine tasks and focusing on human connections, event planners can create memorable and customized experiences that attendees will cherish.

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About Guest Susan Frew

Harnessing the Future of AI: Susan Frew expertly integrates cutting-edge AI insights with her deep understanding of business language, delivering substantial value and actionable strategies to empower companies with forward-thinking business solutions, and event customization.

With a knack for concise communication, Susan navigates the realm of artificial intelligence in a way that resonates with her diverse audience – from blue-collar workers to white-collar executives. Susan's unique blend of expertise in AI sets her apart as a trailblazer in leveraging technology for tangible success.

Learn more about utilizing AI at your events through Susan’s free resources here.

Invite Susan Frew to speak at your next event by visiting SusanFrewSpeaks.com

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About Tech With Heart Network

Tech With Heart Network, is unlike other business networks because they are a nonprofit focused on serving and supporting, not gaining financial wealth.

Members are heart-centered AND forward-thinking

They teach emerging technologies and growth strategies

All questions are good questions. They provide timely answers too!

All ages and knowledge levels are welcome to participate

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Visibility and promotional opportunities for experts and influencers as they enlighten and empower the entrepreneurial audience

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